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Submitting Your Website to Search Engines 

June 29th, 2008

If you have a web-based business or if a significant portion of your
business is done on the web through your website, then the best
advertising and marketing is done by submitting to a search engine.
No amount of press release, newspaper or radio ad, banner ad, spam
email or newsletter will achieve the same results,
although, maybe effective in a small proportion.

Beware of companies that promise automatic submission of your website
to hundreds of search engines which are but only false promises. The
best way to submit your website for search engine ranking and inclusion
is to do it yourself or to hire an expert to do it manually, by
contacting the search engine companies and directories.

Before you begin to submit your website to search engines ensure your
websites are thoroughly designed to the professional quality using
the right key words, good graphics and pictures and the relevant
content. Don’t submit websites that are incomplete. While submitting
to a search engine, make sure to provide information about your website,
keywords and any other information that may be pertinent, including
the name and contact information of your business.

Mere submission to search engine companies does not guarantee that
your site would be immediately listed and the ranking will be high.
Because there are thousands of new websites coming up every day and
it may take quite sometime before they take up your site for review
by human editors. One important factor to remember while submitting
site is to include a site map of your website which makes the crawling
easy for the web robots. Search engines like ‘http://www.google.com’
hardly considers submissions without sitemaps.

There are many online companies that accept search engine submission
services. You can choose to do it yourself with a software package
and service like this one:

Webposition

Or if you want professional help try the following sites:

http://www.addpro.com/professional_submission

http://www.submitawebsite.com/aboutus.html

Don’t use the automatic submission services.

Here is a list of the most popular Search Engines and directory companies:

Search Engines
Go.com/InfoSeek AltaVista
Google, HotBot
Excite/Webcrawler

Directories
AOL Search Inktomi
Lycos Open Directory
MSN, Yahoo!
LookSmart Snap

Apart from the above there are thousands of search engines and directory
companies, where you can submit your website to as many companies as
possible. The following links gives info on other search engines and directories:

http://websearch.about.com/library/searchengine/blsearchenginesatoz.htm

http://websearch.about.com/library/tableofcontents/blsearchenginetableofcontents.htm

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